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Board Of Aldermen - Agenda - 5/24/2022 - P28

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
28
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

scope of work at the time we are ready to implement and bearing in mind what options the city
would like to select,

We priced each year of our proposal scparatcly, combincd to $506,800 for the projected 3-year
contract. We recognize that this represents an increase of about $35,000 per year over what is
currently paid to the P-Channel contractor, but quite reasonable given the enhanced operation we
propose to reach a significantly incrcased viewership.

Page Image
Board Of Aldermen - Agenda - 5/24/2022 - P28

Board Of Aldermen - Agenda - 5/24/2022 - P29

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
29
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

PART A. SCOPE OF WORK NARRATIVE

. Administration And Management

The Operation and Management of the Public Access Channel is not much different from
running a small commercial television station, with the exception that hosted programs are
prerecorded, and Nashua residents are allowed to borrow camera equipment and submit video
content for dclayed broadcast.

The tasks called for in the RFP will be accomplished by a team of specialists:

(1) In-studio presence wili be shared between three managers so there will always be a contact
person and studio board/camera operator present during posted scheduled hours for
recording hosted programs, scheduling programs using the automated scheduler, accepting
submittals from Nashua residents, and loaning out video equipment to Nashua residents.

(2) Editing and review of submitted programs will be performed by our Program Editors.

(3) Activity reporting and all financial reporting wil] be prepared, and presented to CTAB, by
our Engagement Manager. The Engagement Manager wiil ensurc, through review and
approval of the Policy and Procedures Manual, through review of the documents signed by
the public who host or submit video product for broadcast, and through preview of content
identified by Program Editors, that all content broadcast on the P-Channel meet local
community standards, Our Engagement Manager is a licensed attorney in New Hampshire,
adding assurance that this critical task will be thoroughly and competently exccuted,

(4) Field and special productions will be assigned to and managed by our Technical Services
Manager. We proposc the position of Technical Services Manager, given our experience with
the need to efficiently resolve studio and remote broadcast problems. The Tcchnical Services
Manager will provide a technical point of contact for the public who need assistance using P-
Channel cquipment, provide the technical interface with Comcast, and ensures compliance
with FCC technical requirements. The Technical Services Manager will be responsible for
on-line media content hosted on the city’s website as wel] as on YouTube, and ensure our
proposed innovative initiatives are correctly and efficiently implemented.

(5) We offer Spanish language staff who will promote participation by Nashua’s growing diverse
population.

(6) All managers and staff will be trained on all studio equipment so they will be able to
substitute for cach other’s assigned functions, and also perform all studio operations.
Supporting these managers are operating specialists.

(7) Organization Chart

Our proposed organization chart is shown below:

Page Image
Board Of Aldermen - Agenda - 5/24/2022 - P29

Board Of Aldermen - Agenda - 5/24/2022 - P30

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
30
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

> Mike Hemcon is the Project Manager. Mike has overall responsibility for P-Channel
manapement and operations and has a direct reporting function to the G-Channcl and E-
Channel managers to ensure daily operation and scheduling is coordinated and works
smoothly. Mike will report to CTAB on technical operations when needed, in particular to
support any request for changes and improvements.

> Bob Bartis, Esq., the Engagement Manager, ts the primary interface to CTAB for purpose of
presenting the P-Channel financial and activity reports during CTAB’s monthly mectings,
and reporting on any action items that may arise from CTAB meetings concerning P-
channel management and operations. Legal and accounting services will report to Bob.

> George Russcll, the Technical Service Manager, is responsible for resolving technical
problems and implementing innovative initiatives, George is the technical interface with
Comcast.

> Art Colvin and Jasmine Torres Allen are the Program Editors, responsible for reviewing and
editing program content using the studio’s editing stations, and assisting Nashua residents
who contribute video content for broadcast with editing their products.

> Carolyn Choate and Gordon Jackson are the P-Channel trainers who will assure all staff are
proficicnt with all equipment and operations.

>» Oscar Villacis will be responsible for ensuring the audience, hosts and contributing
producers serve Nashua’s growing diverse papulation. His backup is Jasmine Torres; both
speak fluent Spanish and English.

> Dan Alpert, Esq. will provide legal services concerning FCC regulatory issues and advice
for meeting community standards for opcrating a public access channcl. We consider this of
particular concern in today’s cultural environment.

> The CPA firm Brayman, Houle, Keating & Albright (BHK&A) wil! provide accounting and
financial auditing services.

This organization chart applies to the first ycar of the contract. We may propose reassignment or
changes to the staff for the second and third year of the contract depending on experience with
the first year and preferences of our staff. For example, Mike Hemcon will be utilized as a
Project Manager and Trainer/Consultant extensively during the first six months. Thereafter,
Gcorge Russell will take over as Project Manager in addition to his duties as Technical Services
Manager. Carolyn Choate and Gordon Jackson shall also be utilized in the first ycar for training
and consulting. We expect that their services will be minimally required, if at all, in subsequent
years. We further expect that as Art and Jasmine become proficient in their craft that a new entry
level position may be needed to address the amount of incrcased programming,

Bob Bartis and George Russell are membcrs of BRBTV, LLC. All other staff are independent
contractors under agreement with BRBTV. Legal and accounting services work under a retainer
fee agreement with BRBTV.

Page Image
Board Of Aldermen - Agenda - 5/24/2022 - P30

Board Of Aldermen - Agenda - 5/24/2022 - P31

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
31
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

Dan Alpert
Legal Services

BHK&A
Accounting
Services

G-Channel/ E-Channel
CTAB PEG Manager Manager
Mike Hemeon
Project Leader
Bob Bartis George Russell

Engagement Manager

Technical Services
Manager

Comcast

Art Colvin
Program Editor

Jasmine Torres Allen
Program Editor

Carolyn Choate
Training

Gordon Jackson
Training

Oscar Villacis
Diversity Services

BRBTV Organization Chart

P-Channel Management and Operation

(1° Year)

Page Image
Board Of Aldermen - Agenda - 5/24/2022 - P31

Board Of Aldermen - Agenda - 5/24/2022 - P32

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
32
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

G-Channel/ E-Channel
CTAB PEG Manager Manager
. G Russell
Dan Alpert Bob Bartis ree —| Comcast

Legal Services

Engagement Manager

Project Manager/
Technical Services Manager

Art Colvin
Program Editor

Jasmine Torres Alien
Program Editor

Oscar Villacis
Diversity Services

BRBTV Organization Chart
Years 2 and 3

P-Channel Management and Operation

Page Image
Board Of Aldermen - Agenda - 5/24/2022 - P32

Board Of Aldermen - Agenda - 5/24/2022 - P33

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
33
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

Il.

4

Production Training, Facilities, Programming and Technical Services

. Operate Broadcasting Equipment

(1) Operating the cameras, including video, audio, switching and recording, from the central
control board in the control room. Experienced staff provided by BRBTV will opcrate the
broadcast equipment. The control room is shared with the Government (G) and Education
(E) operations; therefore its use must be coordinated. AJ] broadcast operations will be
supervised by the Project Manager.

(2) Using the automated scheduler to schedule the broadcasts.

Experienced staff provided by BRBTV will schedulc the programs that wil! broadcast on
Comcast TV Chanel 96.

(3) Using the studio’s editing stations to review and edit programs.

Experienced staff provided by BRBTV will operate the studio’s cditing stations, and train
and assist public contributors on the use of these stations.

Hosted Programs

Hosted programs are regularly scheduled programs produced in-studio and hosted by a
“personality” with one or more guests. BRBTV will particularly promote these programs, as
they have proven popular with the public.

Public Contributed Programs

(1) Accept video content from public contributors in the form prescribed by BRBTV.
Content will be previewed by any of our managers or video editors, depending on the
contributor, to ascertain it complies with acceptable standards.

(2) Loan video camera equipment to Nashua residents, on demand. Equipment will be
verified to function when loaned out and when returned.

Train Nashua residents wishing to produce video on the usc of equipment, and the use of
the editing stations.

Training of members of the public wishing to use P-Channel equipment will be
performed by two people well known in the local community for having owned and
operated for 22 years the over-the-air VHF broadcast and cablecast WYCN TV-13
covering the greater Nashua area, Carolyn Choate and Gordon Jackson.

BRBTV Produced Programs in the Studio.

(1) BRBTV Produced Programs

Page Image
Board Of Aldermen - Agenda - 5/24/2022 - P33

Board Of Aldermen - Agenda - 5/24/2022 - P34

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
34
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

BRBTV will produce programs in the studio, such as interviews, documentaries, etc.

(2) BRBTV Produced Programs in the Ficld

BRBTV will cover the following city-sponsored events when scheduled:

* Nashua Memorial Day Parade
s Fourth of July fireworks

« Summer Fun

e Nashua Arts Walk

e Nashua Veterans day parade
e Winter Holiday Stroll

(3) BRBTV will cover the following organizational-sponsored events, such as:
e Performance Arts Center Events
e Nashua Historical and Cultural Events
e Community Awards Events

5. Programs produced by other organizations

BRBTVY will continue to broadcast video programs contributed by various civic and
religious organizations of interest to the Nashua residents according to the annual Survey

6, Documentation

(1) Training and operating documents. Training is essential when dealing with the public and
BRBTV will place particular emphasis on providing user operating instructions. If
necessary, the Project manager will offer training as needed. At the start of the contract
BRBTV will review all training and uscr manuals on hand, and complement these
documents as necessary.

(2) Policy and Procedures Manual, This manual will provide details on how BRBTV intends
to operate the public access channel, such as daily scheduling, conditions for loaning out
and returning equipment, maintaining broadcast FCC regulatory standards, conditions for
contributed video product content from the public, etc.

(3) Equipment Sign-out Log. The log will keep track of equipment on loan. This will
include sign-out shects signed by anyone who borrows equipment, with terms and
conditions concerning use.

ill. Work Plan

The Ist year is characterized as a ycar of transition, from current to new. We will become
familiar with afl current equipment and opcrations, revicw and renew or draft new policy and
procedures, renew host agreements, lcarn existing city network operations and work with the G-

Page Image
Board Of Aldermen - Agenda - 5/24/2022 - P34

Board Of Aldermen - Agenda - 5/24/2022 - P35

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
35
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

Channel and E-Channel managers, the city’s IT department, CTAB, Comcast and Nashua
residents who produce content. We will begin to introduce innovations with the objective to
enhance viewership and public interest in the P-Channel.

The schedule for the 1° year is shown below. We propose:

> A transition period of 2 month duration, by extending the current contractor for a period
of 2 months following start of our contract. During this period the current contractor will
gradually phase out its operations, as we assume ours.

> Formal training for a period of 4 month following | month of famtharization.

> The Bulletin Board be developed by BRBTV during month 2 of the contract, and go on-
line at the end of month 2.

> The Policy and Procedures Manual be produced in draft form for review by CTAB 2
month following start of contract, and finalized 3 months following start of contract.

>» The_Hosted programs produced by BRBTV begin | month after start of contract,
following a period of familiarization and execution of renewed host agreements.

> The Field Produced programs produced by BRBTV begin 3 months after start of contract,
following familiarization and training.

> Loaning out equipment to Nashua resident producers and broadcasting their contributions
by BRBTY begin 2 months after start of contract, following drafting of the various uscr-
oriented documentation and familiarization and training on the editing equipment.

> The Public Hearing be conducted at the end of month 11 of the contract.

> The Annual Survey be conducted in months 11 and 12 after start of contract.

We do not show a work plan and schedule for years 2 and 3 as this will be defined and proposed
to CTAB near the end of the first year of the contract.

Page Image
Board Of Aldermen - Agenda - 5/24/2022 - P35

Board Of Aldermen - Agenda - 5/24/2022 - P36

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
36
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

SCHEDULE
Year 1

Months from Start of Contract
1 2 3 4 5 6 7 8 9 10 11 12

Start of Contract x

Transition Perid

Host Agreements

Familiarization with onging
operation

Formal Training

Inventory of all P-Channel
equipment and documents

SERA

Program Log

SEER,

Equipment Signout Log

T ra i lal i n g ia) ocumen ts SDA aA ea AA WIAA ORAS AAT

RENCE RTE

Bulltin Board

AA rsniesipe ARAL VRRSWRENEL GOVAN obo Re RN

Policy & Procedures Manual

riefuan etn atin orc hoa Ange PTE TNR AAR YS LESSER MAA OLS MRS MAP GL

Hosted Programs

Equipment Loans to Residential
producers

emer s trtyerreere etecemmcee Sa SAAT A A a RRR aT

Field Produced Programs

Public meeting

Annual Survey

Page Image
Board Of Aldermen - Agenda - 5/24/2022 - P36

Board Of Aldermen - Agenda - 5/24/2022 - P37

By dnadmin on Mon, 11/07/2022 - 07:42
Document Date
Thu, 05/19/2022 - 14:38
Meeting Description
Board Of Aldermen
Document Type
Agenda
Meeting Date
Tue, 05/24/2022 - 00:00
Page Number
37
Image URL
https://nashuameetingsstorage.blob.core.windows.net/nm-docs-pages/boa_a__052420…

IV PROMOTION

I,

Initiatives to Promote Viewcrship

We propose to rebrand the channel and edify the community with local people, local storics,
and local content. We will teach the community what Public Access is and how to use it and
how the citizens can embrace it within and for their community, Part of our rebranding
efforts will be to include fresh, vibrant and new content and rebrand the concept of public
access to lose the stigma of an archaic, boring content channel with little to no viewership.

We propose to use the public access channel to bring edifying content to the community and
provide sense of inclusion through content. We will combine uplifting radio shows with live
TV and utilize the radio to promote TV shows. The cross promotion of TV and radio is
unique aspect to our proposal.

Rather than a plethora of repeated shows, it is our goal to provide fresh content on TV on
regular consistent weckly basis, with innovative and creative editing and promotion of
shows, and upcoming events.

Rebranding

Shortly following award of contract we will prepare for a rebranding of the P-channel image:

> Weill pet drone shots of the city, businesses, and city hall and run those over a TV
station sounding ID. "You are watching Nashua Public TV, Channel 96. Nashua.”

> Utilizing the same graphics we will run a line-up of shows in the morning, afternoon and
evening. “Here's what is coming up tonight on Nashua Public Television” We can do the
same thing for different parts of the day.

> The first week of operation we will mun an introduction video explaining what we have
planned.

Annual Survey

The annual survey will be conducted as an on-going fluid project given our initial ycar into
the project and given our rebranding of the channel along with added new content and
diversity.

Links for the survey and comment sections will be located on the BRBTV site and the City's
website. The links will be promoted on the sites as well over the airways of WSMN. The
radio station shall be utilized to run ads, solicit and direct people to the City and BRB TV
websites to participate in the survey.

Fundraising

The Draft Contract stipulates fundraising (page 8). While our focus will be on the transition,
rebranding and instituting our programming, we will take fundraising into consideration. We

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Board Of Aldermen - Agenda - 5/24/2022 - P37

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