A Strategic Document To Nelp Develop an Operational Plan - & - Provide Guidance to Responders of the RFP
Recommend 8y the Steering Committee an: 6/13/18
NON-PROFIT’S MISSION
To enhance the quality of life for all people in the greater Nashua area by providing the premier venue in
southern New Hampshire for high quality performances and a favored location for family celebrations
and business events. To serve as a beacon for visitors to experience Nashua’s vibrant arts scene. To
Manage the Center as a public/private collaboration with a sustainable business plan that ensures its
continued success.
OPERATING GOALS
The following has been established to guide objectives and operations of the PAC. In addition, the
future Non-profit Board has established specific standards of operation, which constitute a framework
for the management of this facility by a private management firm (“Operator”).
Objectives — The private management firm (“Operator”) must operate the PAC so as to achieve the
following:
e Present high-quality arts and entertainment programming of interest to the permanent
population and other visitors to the area.
e Support local businesses, government and citizens with professional meeting and event
facilities.
e Contribute to the economic vitality of Nashua and the wider region with active facilities that
drive economic and community development.
e Utilize a sustainable business model primarily driven by earned income.
e To provide a broad mix of events appealing to all segments of the community.
e To promote the City of Nashua, thus maximizing the economic impact of the PAC on Nashua,
especially in terms of local businesses and restaurants.
e To effectively control costs.
® To maintain the Facility in first class condition so as to enhance its suitability for public
enjoyment.
e To provide competitive alternatives to the Boston markets
This will be done by:
e A 3" party operator managing the facility through a service contract
Operating Policies — The following are the operating policies that must be implemented by the
private firm managing the Facility:
*The PAC should strive to maximize revenue(s) while making it equally important that programs are
being brought in that are making a positive economic impact on the downtown
merchants/restaurants and business owners.
Accountability - ls paramount to ensure the program/marketing/budget and other major business
elements relating to the operations of the PAC are carefully maintained. Metrics will be outlined and
the 3" party operator will be held to these expectations.
