==) THE CITY OF NASHUA “The Gate City’
Division of Pubic Heatth and Community Services
Community Services Department
May 9, 2019
To: John Griffin, CFO; Daniel Kooken, Purchasing Manager
From: Bobbie D. Bagley, Director, DPHCS
Subject: ML Branding Strategy Consulting
The Division of Public Health and Community Services (DPHCS) has been
awarded an Emerging Leaders in Public Health Transformative Applied
Learning and Implementation Grant from the Kresge Foundation in the
amount of $119,100. This award will enhance our leadership skills and
transform our role as Public Health Prevention Strategist in the
Greater Nashua Area. To do so, we are seeking branding and
communication consultation support from ML Branding Strategy to take a
multi-level approach to:
® Develop the brand of the Division as Chief Public Health
Prevention Strategists in accordance with the deliverables for
the ELPH Transformative Initiative
e Create internal systems and attitudes to support the transformed
brand through training
e Develop a repeatable framework for branding and communication of
projects and programs existing at the Division.
® In accordance with Special Purchasing Procedures under § 5-83 (A)
for Professional services, competitive bidding is not required
for independent professional consultant services. Accordingly,
we did not go out to bid for these services but are using a
consultant that has performed these services for the New
Hampshire Public Health Association.
The total cost for the services amount to $32,500. The cost to the
city for the contracted consulting services represents 6.15% of the
overall total budget for the services of this contract in the amount
of $2,000.
229 Main Street « Nashua, New Hampshire O306C » Phone (603) 589-454€ e Fax (603) 594-3452
