The library is integrated in the community, resulting in high awareness,
meaningful partnerships, and recognition of value.
NPL is committed to broadened community connections with valued partners. We seek to
connect with patrons across all demographics and increase awareness of library services in the
community at large. We will broaden the library's visibility through new communications,
expanded partnerships, and new fundraising avenues. We will also collaborate with local
partners to enrich our programs and encourage a diverse culture of lifelong learning and
creativity. As a result of these efforts, the community’s understanding of the library’s overall
value will increase.
Possible Activities
Broaden the library’s reach and recognition by
expanding communication and events in the
community.
Actively listen to and gather feedback from the
community to support the library in responding
to community needs.
Determine a regular schedule for
pop-up library services in
communities with low cardholder
penetration
Cultivate intentional partnerships with mission-
aligned organizations and individuals seeking to
enhance and empower the community.
Consider a patron communication
platform to actively track patron
engagement
Regularly invite elected officials to
visit the library
Implement post-program surveys
Create partner assessment to ensure
mutually beneficial partnerships
Develop annual partner plans to
guide mutually beneficial work
Investigate opportunities for
fundraising
Potential Measures of Success
e Patron feedback and increased overall °
library usage indicates success of refined
communications and outreach
® The library is more readily recognized as
a key resource in the community
Partnership evaluation shows increased
connections with new partners and
deepened connections with others
Increased fundraising and advocacy
efforts
Nashua Public Library
Strategic Plan — 2022-2024
